Pinoy Business Guides

Customer experience plays an important role in the growth of your brand. That’s why it’s essential to not only offer a great experience but also understand if you truly are able to cater to your customers well. That’s where you can use artificial intelligence to improve your customer experience measurement. […]

Content marketing is part of a broader digital marketing strategy which means it should be helping your site gain targeted traffic and conversions. Sadly, lots of businesses out there either neglect content strategy completely (and simply don’t create content) or, which is arguably worse, create content just for the sake […]

SyncFloor, a B2B platform that provides licensed access to commercial music for businesses, has launched a service that gives fitness instructors access to music for digital classes. Via online subscription services Bande and The Class, SyncFloor will bring music for on-demand and live streaming fitness classes. Similar to the music […]

Why does Sole Proprietorship offer no liability protection for business owners? If you are about to establish the business structure of your company, this is just one of the questions you need to ask. Knowing the right business structure for you is extremely important. What Business Structure is Right for […]

The Paycheck Protection Program (PPP) provided many small businesses with much-needed funds during the pandemic, but the program has now come to an end. And this is going to force business owners to go back to funding sources they were using before the PPP. In this week’s roundup, the Biz2Credit […]

The right marketing strategy can improve your bottom line and increase the recognition of your brand. If you want to know how to choose the right strategy for your small business make sure to register for the, “How to Choose Your Marketing Strategy, Do LESS Marketing and Make More Money!” […]

If you’re a businesswoman or you know a younger woman heading into the workforce, I highly recommend  Eliza Van Cort’s book, A Woman’s Guide to Claiming Space: Stand Tall. Raise Your Voice. Be Heard. Claiming Space is a blunt, and honest guidebook for how women can take their place in […]

I’ve known Scott Wilder for well fifteen years or so. And in that time (and even before that) he has led community-building efforts at big tech brands like Adobe, Apple, Google, Intuit and Marketo.  And now he’s heading up HubSpot’s engagement and community-building efforts. Earlier this week Scott and I had […]

89% of small businesses believe the cost of prescription drugs is too high. 55% of small businesses providing healthcare coverage to employees say rising costs are hindering opportunities for growth. 63% of small business owners have an unfavorable view of pharmaceutical companies. These adverse beliefs about the pharmaceutical and healthcare […]

Promotional items are useful items with a company’s name, logo or message designed and imprinted on them to increase brand awareness among consumers. Promotional items are a great marketing tool as they allow your brand to connect with consumers by engaging their senses. It is a form of advertising that […]